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Category: Tools & Tips

Ecommerce Marketing 101: Personas, Traffic Drivers, Advertising Channels & More
  • Business
  • eCommerce
  • Tools & Tips

Ecommerce Marketing 101: Personas, Traffic Drivers, Advertising Channels & More

Ecommerce marketing is the practice of driving top-of-funnel traffic to convert into sales and customers....

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eCommerce Automation: 7 Strategies To Generate More Revenue And Improve UX (with less work…)
  • Business
  • eCommerce
  • Strategy
  • Tools & Tips

eCommerce Automation: 7 Strategies To Generate More Revenue And Improve UX (with less work…)

If you look at the macro picture of commerce, eCommerce exists to take the burden...

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7 Reasons Why Customer Testimonials Will Boost Your Sales Numbers
  • Strategy
  • Tools & Tips

7 Reasons Why Customer Testimonials Will Boost Your Sales Numbers

Does your eCommerce website feature customer testimonials? If not, you’re missing out on a big...

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Eastmont Group Featured In MailChimp’s Agency Newsletter
  • Business
  • Development
  • Strategy
  • Tools & Tips
  • Work (featured clients)

Eastmont Group Featured In MailChimp’s Agency Newsletter

If you know us, you know we love MailChimp’s email marketing platform, and this morning,...

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Poor SEO Held You Back: Fix It in 2017
  • Strategy
  • Tools & Tips

Poor SEO Held You Back: Fix It in 2017

Change is inevitable, and SEO is no exception. Forbes predicts that in five years, almost...

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Is Your User Interface Helping or Hurting Conversion Rates? A/B Test in 2017 to Find Out
  • Tools & Tips
  • UI/UX

Is Your User Interface Helping or Hurting Conversion Rates? A/B Test in 2017 to Find Out

Many elements impact the effectiveness of your user interface. Page layout, website copy and button...

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Don’t Let Your Web Analytics Go Unnoticed in 2017: Harness That Data & Improve ROI
  • Tools & Tips

Don’t Let Your Web Analytics Go Unnoticed in 2017: Harness That Data & Improve ROI

How did you determine the success or failure of last year’s digital marketing initiatives? Whether you deemed 2016 a...

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New Year’s Resolution Blog Series
  • Business
  • Tools & Tips

New Year’s Resolution Blog Series

2016 is over. What an incredible year! Personally, I witnessed the birth of my first...

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7 New Year’s Resolutions Every eCommerce Store Owner Should Use in 2017
  • Strategy
  • Tools & Tips

7 New Year’s Resolutions Every eCommerce Store Owner Should Use in 2017

It’s that time once again when everyone is thinking about their resolutions for the new...

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Don’t Let eCommerce Sales Slow Down After Cyber Monday: Try These 8 Tips
  • Strategy
  • Tools & Tips

Don’t Let eCommerce Sales Slow Down After Cyber Monday: Try These 8 Tips

Online retailers had good reason to believe the holiday hustle would start with a bang:...

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Watch: Quick Wins Using MailChimp & Magento to Make More Money
  • Business
  • Strategy
  • Tools & Tips

Watch: Quick Wins Using MailChimp & Magento to Make More Money

Magento has just released the full footage of our recent Breakout Session from Imagine 2016....

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How to Sell More Stuff with Magento and MailChimp
  • Business
  • Development
  • Strategy
  • Tools & Tips

How to Sell More Stuff with Magento and MailChimp

The following article outlines steps to sell more, but for some expert guidance, get in...

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Why We Use Roots for WordPress Development
  • Development
  • Tools & Tips

Why We Use Roots for WordPress Development

The opening tagline on the Roots site is, “Roots helps you build better WordPress sites...

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Our Project Management “Stack”
  • Business
  • Strategy
  • Tools & Tips

Our Project Management “Stack”

Let’s be real, tools are cool. It’s a great feeling to find that new app, service...

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5 Things Every New (Or Aspiring) Web Developer Should Know
  • Development
  • Tools & Tips

5 Things Every New (Or Aspiring) Web Developer Should Know

I just celebrated my first year at Eastmont Group and as a full-time web developer....

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Social Media Consistency
  • Strategy
  • Tools & Tips

Social Media Consistency

Social media is very important to nearly every business (about 92% think this this to...

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Our Arcade
  • Business
  • Tools & Tips

Our Arcade

There comes a time in every young agency’s life when – for one reason or...

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